The big agencies had a good run, didn’t they? Bloated rosters, corner offices, and the kind of overhead that gets passed straight to your invoice. Meanwhile, the actual thinking was always happening somewhere smaller.

Independent creators and boutique studios have been quietly doing the real work for years – sharper instincts, fewer committees, zero tolerance for bullshit. We built Revolver around that reality.

As for AI: we’re not “exploring its transformative potential.” We’re knee deep in it. The tools change fast, and we change with them – because being slow is expensive, and being precious about process is just another word for being left behind.